Presenting the 2020 Winter Catalog!

Hero Arts

Our 2020 Winter Catalog is here and we are so excited to share it with you today! 

You can view the digital catalog from cover to cover now by clicking here or on the image above. Would you prefer a paper copy? We've got them available in our shop here. Order today and you'll be one of the first to get your hands on the new catalog! Please note when flipping through the pages, each new item in the catalog is designated with a ⭐ next to its name.

Within the pages you will find 45 exciting new products along with loads of inspiring project ideas for the season ahead. The collection offers creativity and kindness in crafting, a rich and fulfilling way to share our love and joy with those we hold dear this holiday season.

You'll begin seeing the new 2020 Winter Catalog products at your favorite stores soon, and all products will be available in the Hero Arts online shop on August 26. Mark your calendar for inspiration-filled blog hops on August 26 & 27!

GIVEAWAY: To celebrate the release of the new catalog, we are giving away a $50 Hero Arts gift card!

We’d love to know which new products you can’t wait to add to your own crafty collection. Leave a comment here by 11:59 pm PT on Wednesday, August 19, and we’ll announce the randomly chosen winner here on the blog. Good luck!


  • Vicki Kroll

    So much to see and love in the new catalog. The Ornament Pieces Cover Plate is just awesome! Loved the Fancy Dies, Stencils, Bold Prints, and Background Clings. A great and festive holiday selection. The moths just came out of my purse!

  • Faith Green

    I love so many of the items in this catalogue! Fawn and friends, the barn owl, the retro Christmas, and the Joy die withe the world die. Oh, yes, and the fancy medallions and the bare branches tree background stamp! I could go on and on.

  • Ann D

    The Christmas Lights Border Fancy Die is calling my name, along with the Snowflake Medallion Fancy die. This is a great catalong with so many tempting new items and many great repeaters!

  • Ellen

    Love the snowy background stamps.

  • Susan Nelson

    Christ Rose Bold is my favorite!

452 Responses