See the NEW 2021 Catalog Today!

Happy Friday, friends! After our week full of sneak peeks, today we are thrilled to present to you (...drumroll...) the 2021 Hero Arts Catalog! Are you ready to see what's new? Grab your favorite beverage, settle in, and check out the 108-page catalog from cover to cover HERE. Mark your favorites because there's a chance to win a gift card at the end of this post!

You'll find more than 70 new products (denoted with a star) and page after page of inspiring projects made by our Creative Team. Highlights include:

• HeroScapes and Color Layering clear stamps
• Hero Lifestyle collection
• Peek-a-Boo collection
• Unity collection
• Stamp & Cut sets in a new XL format
• Message Cover Plate dies
• Bold Prints cling backgrounds
• Partner set in collaboration with Reverse Confetti
• Stamps & dies from the January 2020 MMH kit (voted by customers as Best of the Year!)
• New inks - Contour, Reactive, Pigment
• Ink blending brushes
• ...and so much more!

Starting next week, the new 2021 Catalog products will begin shipping out to your favorite retailers. The collection will also be available in the Hero Arts online shop on February 17, when we'll celebrate the release with an inspiration-filled blog hop! If you would like to order a paper copy of the catalog, we will have them available in our shop on February 17 as well.

We are excited to share new creativity, new ideas, and new products in order to offer a refuge from the tough times. We hope to bring you our best to thank each of you for your support and love!

GIVEAWAYTo celebrate the release of the new 2021 Catalog, we are giving away a $50 Hero Arts gift card! We’d love to know which new products you can’t wait to add to your own crafty collection. Let us know by leaving a comment below this post and we’ll pick a commenter at random to win the gift card. It’s that easy! The giveaway is open until 11:59pm PT on Wednesday, January 20.

Thanks so much for stopping by to see the new catalog. Happy stamping and happy weekend!


  • Flor D Shoemaker

    I love Heroarts.com and shop for many years.
    Really want the 2021 catalog!and the bouquet accessories fancy dies. One to order more for sure!

  • Henriëtte M.

    Ohh my there are so many awesome new products I would love to have in my craftroom. I mention only three; I love gorgeous flowers and this is a stamp that is so versatile I would love to use, the CM503 Hero Florals Poppy, always great to use a timeless background stamp the CG830 Script Bold Prints and as last I’m very curious about the AF468 Contour ink.
    Great compliments for the awesome new Spring Catalog.
    Stay safe and have a wonderful weekend.

  • Laura Leach

    Any of the peek-a-boo series and the flowers. Actually, anything that Hero Arts makes is a winner- you are, and have been one of my very favorite stamp companies!!!

  • CONNIE JOHNSON

    Oh my goodness!!! The list is endless! Love it all! The Peek A Boo bookcase set is just an example of something that’s caught my attention😊 Thanks for your generous spirit!

  • J Nam

    There are too many items on my wishlist. At the top is the Lily Pond HeroScape set and the Hero Florals Lotus stamp and die. Also love all the peek-a-boo stamps and dies.