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More 2022 Catalog Sneak Peeks + Giveaway!

Feb 14, 2022 Hero Arts

Welcome back to our 2022 Catalog sneak peeks! Instead of chocolates and flowers this Valentine's Day, we're giving you a peek inside our brand new catalog, which launches tomorrow at 10am PT! Its 120 pages are packed with exciting new stamps, dies, stencils, tools, and more. We hope you enjoy today's previews, and don't forget to enter the giveaway at the end of this post for another chance to win a gift card!

Let's get right to it. Looking Glass Dies, we're looking at you...

The bee-utiful card at left showcases the new Looking Glass Bee and Flowers (DF004). This three-piece die set includes a bee, sunflowers, and leaves that you can arrange and color in all sorts of ways to build layered scenes. Of course the dies can also stand alone or be mixed with other Looking Glass sets. We're excited to bring you FOUR new Looking Glass themes in all.

Looking Glass Lily Pond (DF001) was used to create the gorgeous scene on the card at right. Curious about that lovely gold frame? Now you can frame your Looking Glass mini masterpieces with a collection of perfectly sized frame shaped dies! The one shown here is Looking Glass Ornate Frame (DF008). It's sized at 3.5" x 3.5", which also makes it great to use as a shaker window or as a design element on any card. There are so many creative possibilities with these new dies, whether you choose a frame style that's ornate or clean and simple. 

Now it's time for our final peek and we may have just saved the best for last. We can't keep this a secret any longer...

Introducing Hero Tools™! Hero Tools is a curated collection of essential tools for stamping, cardmaking, scrapbooking, and mixed media. We've selected the best quality products with a classic branded look in the spirit of the Hero Arts style. The photo above will give you an idea of some of the goodness that's included in the collection.

Metal Snippers (HT201) are the perfect tool to cut apart your metal dies and remove any metal tabs. The fine, sharp point gets into tight spaces with precision. The Handy Holder (HT211) lives up to its name! This silicone caddy will organize your most loved tools and keep them at your fingertips for easy access. Maybe yours will hold ink blending brushes in a variety of sizes? We're now offering our silky smooth Ink Blending Brushes individually in four different sizes, ranging from small to XL. The new Reverse Grip Tweezers (HT204) have a self-closing tip that allows you to easily hold objects without squeezing, making them a helpful tool for any paper crafter.

You've made it this far and there's no doubt you've spotted it – say hello to the Compact Cutter (HT100)! The Compact Cutter is great for quick and small die-cutting projects. Featuring an extended 3" x 8.5" die-cutting surface, it cuts a variety of materials and is compatible with thin metal craft dies. Its mini size means easy storage and portability, and this small and mighty machine can sit right on your desktop without sacrificing valuable crafting space.

Hero Tools will be shipping the week of March 7. The rest of the products from the 2022 Catalog will be available tomorrow at Hero Arts retailers and in our online shop.

GIVEAWAY TIME! Leave a comment on this post and we will randomly select one winner to receive a $25 gift card to the Hero Arts online shop. Please comment by Wednesday, February 16 at 11:59pm PT.

Have a wonderful day and we’ll see you tomorrow for the reveal and launch of the 2022 Catalog. Did we mention the big blog hop and more giveaways? We can't wait to celebrate with you!

Thanks so much for joining us,

87 Responses

Yasmine

Yasmine

February 17, 2022

Love the “Looking Glass Ornate Frame” and I’m so excited about the Hero Tools.

Christi Steger

Christi Steger

February 16, 2022

Looking forward to using all of these products.

Lois R

Lois R

February 16, 2022

Lots of exciting things ahead… that Compact Cutter looks like an instant favorite!

Jessica Shadid

Jessica Shadid

February 16, 2022

Love the classic black & white aesthetic.. its always been a favorite of mine. Intrigued by the various sizes of blending brushes, they will definitely be added to my currently limited collection. Also how cute is the compact cutter?!

Shirley Turner

Shirley Turner

February 15, 2022

Look forwarded to getting notified on the mini die cut machine. Love the black colors!!1

Alexandra Young

Alexandra Young

February 15, 2022

So many neat tools! Those blending brushes look amazing, might be time for me to add to my collection!

Barbara McDonald

Barbara McDonald

February 15, 2022

So excited for the new tools especially the compact cutter. It would fit perfectly on my desktop. Looking forward to the new dies and stamps too. What a fresh collection.

Debbie Br

Debbie Br

February 15, 2022

Ohhh, that compact cutter grabbed my eye!

Yoo-Rah Lee

Yoo-Rah Lee

February 15, 2022

So many things to love about this release! Beautiful creations.

Nina

Nina

February 15, 2022

I’m waaaaaay excited … new catalog, new products! Yay!!!

Maria Giselle B.

Maria Giselle B.

February 15, 2022

I am so excited about the Compact Cutter. I have been wanting a compact die cut machine that I can bring with me. Congratulations on your new release!

Bonita Mayo

Bonita Mayo

February 15, 2022

I can’t wait to see the new catalog but I’m super excited about the new tools!

Hilde Larsen aka Tindaloo

Hilde Larsen aka Tindaloo

February 15, 2022

Oh my!!! TOOLS! cannot wait to get my hands on theese ♥♥♥ the snippers, the tweezers, the handy holder for my blendingbrushes!! Lovin the sunflowers and that gorgeous framedie as well, but the tools is a must have for sure :)

Celeste McCullough

Celeste McCullough

February 15, 2022

These sneak peaks have me super excited to see all the wonderful things you have to offer. I’m already in love with the sets you have shown so far! :)

Lawanda Milton

Lawanda Milton

February 15, 2022

Oh my goodness! I need all of this! I’m definitely getting the bee looking glass dies as well as those tweezers.

Fritz Onstead

Fritz Onstead

February 15, 2022

I saw the Compact Cutter on the card included in my Feb MMH kit. I searched and searched for it not realizing it was a brand new product. Looking forward to seeing all the tools as well as everything else!

Marva Yem

Marva Yem

February 15, 2022

Can’t wait to see the Looming Glass Die and the tools 🥰

Kris Reeves

Kris Reeves

February 15, 2022

That compact cutter looks perfect for my small art table!

Neha Mahajan

Neha Mahajan

February 15, 2022

Been thinking of getting myself a smaller die cutting machine for when there is a need to cut a bunch of tiny images only. I am so glad that you guys are releasing one this year. Look forward to seeing the rest of the sneak peeks and the mega reveal.

Karen J

Karen J

February 15, 2022

Wow – Hero tools – what a great addition!

Olive Reddy

Olive Reddy

February 15, 2022

I always get so excited!

Natasha Privratsky

Natasha Privratsky

February 15, 2022

I can’t wait to try these looking glass dies! They are so versatile and I love the new options.

Stacy Davis

Stacy Davis

February 15, 2022

Love these sneak peeks, especially those new tools. Awesome!!!

Karen Lingel

Karen Lingel

February 15, 2022

I like that ornate frame. Thanks for the opportunity to win.

Cecilia Ruiz

Cecilia Ruiz

February 15, 2022

Can’t wait for the tools!

Shannon Hartl

Shannon Hartl

February 15, 2022

Those Looking Glass dies are a great way to start a card. Love the lily pond and would add a frog or two!

Jill Rauenhorst

Jill Rauenhorst

February 15, 2022

Love the sneak peeks, can’t wait for tomorrow!

Gina McCreary

Gina McCreary

February 15, 2022

I’m counting down the hours to launch!

Carrie Ross

Carrie Ross

February 15, 2022

I am very excited to see the addition of the tools. I love them all!

Shawna Standish

Shawna Standish

February 14, 2022

I love your ‘looking glass’ die sets. Perfect for mixing and matching. GC would go to fantastic use.

Shawna Standish

Shawna Standish

February 14, 2022

I love your ‘looking glass’ die sets. Perfect for mixing and matching. GC would go to fantastic use.

Katie Rose

Katie Rose

February 14, 2022

Need that compact cutter!! Everything looks great!

Linnea Sundstrom

Linnea Sundstrom

February 14, 2022

Like a kid in the 1960s looking forward to the Christmas Wish Book catalog!

Lauryne Cunningham

Lauryne Cunningham

February 14, 2022

Wow! New tools! I love the Looking Glass dies, especially the sunflower!

Geri S

Geri S

February 14, 2022

So exciting to see more tools from HA! Looking Glass sets are do much fun that I can’t wait to see what else there may be!!

Trisha seagle

Trisha seagle

February 14, 2022

Wooo love the new clippers. Super exciting products being release. Amazing.

Em

Em

February 14, 2022

I can’t afford a kit, but HeroArts would deff be my choice. Every time I see a random die I like it’s always HeroArts! <3<3

Kelsey Thomas

Kelsey Thomas

February 14, 2022

The new tools look so helpful! I love the tray for the brushes and other small tools. :)

Patricia Wilson

Patricia Wilson

February 14, 2022

Love what I am seeing from the new catalog, especially that you are going to start having tools. Knowing the quality of your products this thrills me. Thanks for so many years of great products.

Earlene Bost

Earlene Bost

February 14, 2022

Loving the bee and flowers, and the tools!

Sue D

Sue D

February 14, 2022

Love the Looking Glass sets and the tools.

Rebecca Hackett-Leas

Rebecca Hackett-Leas

February 14, 2022

Can’t wait to see what is in the new catalog! The tools look great. Love the black and white. I’m proud to own anything with the HA logo, quality at a reasonable price. Thank you!

Nicole Nardi

Nicole Nardi

February 14, 2022

I love the Looking Glass Bee & Flower die and am especially excited to see the release of the Compact Cutter!

Nicole Redden

Nicole Redden

February 14, 2022

I love those looking glass dies!!

Lori Dziuba

Lori Dziuba

February 14, 2022

OMG! I need that compact cutter! 😍

Neva

Neva

February 14, 2022

The Looking Glass Ornate Frame will provide more versatility to the Looking Glass dies.
The Lily Pad Pond above looks so tranquil.

I’ve enjoyed the sneak peeks so far and can’t wait to see all the whole catalog. It like waiting for the Christmas Wish Books from my childhood.
Christy Malone

Christy Malone

February 14, 2022

Oh wow! These all look wonderful!

Dottie Mazullo

Dottie Mazullo

February 14, 2022

I can’t wait to see the new catalog!

Karen Ladd

Karen Ladd

February 14, 2022

Ooh, I love the looking glass dies and especially like the Bee and Flowers design. The Lily Pond die would be great with any number of smaller dies that I already own as well. Thanks for the sneak peeks!

Sheri Kempke

Sheri Kempke

February 14, 2022

Love the new tools—the die snippers and little die cut machine look awesome! I can’t wait to check out the new products in the catalog too. Thanks for creating such great products.

Dee Earnshaw

Dee Earnshaw

February 14, 2022

ooooh I am so excited about the snips -I have been using my husband’s for over 5 years and whilst they do the job of separating the dies, I am always cutting my self on the dies since the snips leave snaggle edges !!

I also have my eyes on the compact cutter – can’t wait to purchase

Gail Anderson

Gail Anderson

February 14, 2022

Love the cute Looking Glass dies! Already have some card ideas. Also, I’m very excited about the tools. I need new shippers so will be ordering them as soon as possible!

Lyndi Kummer

Lyndi Kummer

February 14, 2022

Oh my goodness you guys! These new things are amazing! I have been a huge fan of the looking glass dies since they came out. I think these two may be my new favorites. And the little gold frame around it? Genius!

Susan Lang

Susan Lang

February 14, 2022

I love the frames for the looking glass dies! I have many of them and can’t wait to get that perfect finishing touch. So many new ideas are headed our way, thanks to you!

Brenda Ryan

Brenda Ryan

February 14, 2022

I spy lots of new must have tools!

Vinessa Buckland

Vinessa Buckland

February 14, 2022

So excited about all the new products! Those looking glass dies are on the top of my wishlist already.

Karen L K

Karen L K

February 14, 2022

Love the bee Looking Glass die! The frames will add so much to the fun Looking Glass scenes. Looking forward to seeing the rest!

Laurie Brown

Laurie Brown

February 14, 2022

Oh my!! Such beautiful and fun products! Can’t wait to shop!!

Michelle Woerner

Michelle Woerner

February 14, 2022

Wow! Those are the must have basics tools and look great in the black and white. I’m definitely interested in the brushes caddy and reverse tweezers.

Carol Wortman

Carol Wortman

February 14, 2022

Boy you got this right! BOOM Those are THE must have tools for sure… each and every one! I cannot craft without my reverse tweezers and was just thinking I need a 2nd pair! Being able to mix and match the looking glass scene dies was genius right from the start! These are sweet and perfect for spring. My HA froggies neeeeed that lily pad. Happy Valentines Day!

Karen Talbot

Karen Talbot

February 14, 2022

Gorgeous cards! I love the sunflowers and bee! So pretty! Beautiful pond scene too! I’m excited about your new catalog!

BECCA YAHRLING

BECCA YAHRLING

February 14, 2022

The ornate frame is soooo very pretty! Look forward to seeing it all.

Susan King

Susan King

February 14, 2022

Absolutely love the new tools! I love Hero Arts Color so I am always excited to see new accessories in the Black and White! I missed out on the Hero Arts Misti and I was really sad! Thank you again HA!

Laura Verderame

Laura Verderame

February 14, 2022

I am glad to see the reverse tweezers. I need another pair and the snippers will also probably land in my cart….

Mary Holshouser

Mary Holshouser

February 14, 2022

Can’t wait to see the winged
creatures flying around – means
spring is on its way. Pretty cards.
thanks for sharing
txmlhl(at)yahoo(dot)com

Melissa SunshineHoneyBee

Melissa SunshineHoneyBee

February 14, 2022

This Bee is happy to bee seeing a Bee looking glass die set. The metal snippets look wonderful. Snippets I have do not cut close to remove the pieces that can prick your finger.
Melissa
“Sunshine HoneyBee”

Sharon Gullikson

Sharon Gullikson

February 14, 2022

Such cute bug scenes. I especially love the bees!

Michele Whalen

Michele Whalen

February 14, 2022

Looking forward to more looking glass dies and the ornate frame is a must have. Anxious to see the full reveal tomorrow.

Josmary flores

Josmary flores

February 14, 2022

Omg im so excited for tomorrow. I realky want that tool holder. Thus release its going to be amazing.

Kailash

Kailash

February 14, 2022

How exciting, I can’t wait for these craft tools. That cutter looks like a must have!

Dawn V.

Dawn V.

February 14, 2022

I’m excited about the new tools! I may even finally break down and buy a die cutter!

Phyllis Freese

Phyllis Freese

February 14, 2022

Who doesn’t love to receive new craft tools? It’s always fun to see sneak peaks of wonderful craft items coming our way!

Barbara-Jean Kubik

Barbara-Jean Kubik

February 14, 2022

Oh my, I want one of everything I see here today! How many gift cards will I need?😊

Stacey Kowbel

Stacey Kowbel

February 14, 2022

The new Looking Glass products are fantastic! And yay for tools!

Golda Peterson

Golda Peterson

February 14, 2022

I’m definitely going to have to take a look at all your Looking Glass items as that lily pond looks wonderful. Congrats on starting a tool line, as well.

Cyndi Morris

Cyndi Morris

February 14, 2022

I’ve loved all these “peeks,” especially the new tools featured today, I need all three!

Eva Nelson

Eva Nelson

February 14, 2022

I am looking forward to the new craft tools from Hero Arts. Everything you make is of such great quality that I know these will all be wonderful to use. And I can’t wait for the Looking Glass frames!

Kim Heggins

Kim Heggins

February 14, 2022

Ohhhh…so fun! Love it all but the brush holder is fabulous!

Essie

Essie

February 14, 2022

I am beside myself w/excitement for this catalogue!! Those tools look FAB and I love the frames for the looking glass dies!

Alma Dirpaul

Alma Dirpaul

February 14, 2022

Hero Arts is quickly becoming my favourite store for crafting supplies. Thanks for the opportunity to win.

Jeanne Beam

Jeanne Beam

February 14, 2022

Wonderful sneak peek! Love the new tools and the looking glass dies…
Thanks for sharing…

Julie Riganati

Julie Riganati

February 14, 2022

That sample card with the gorgeous frame and dragonflies, from the Looking Glass Lily Pond set is SOOO amazing. Just beautiful. The coloring is also so rich with the deep blue colors that just set off that gold frame. Wow!!!

Laura Pertot

Laura Pertot

February 14, 2022

The Looking Glass Dies give so much dimension to your cards! Very nice, especially with the frame. I am looking forward to the new catalog launch and the chance to see all of your new offerings!

Meghan Kennihan

Meghan Kennihan

February 14, 2022

Ooooo the flowers and bugs!!! Makes me feel like spring! I LOVE IT! Can’t wait for the full reveal!

Pamela Ramada

Pamela Ramada

February 14, 2022

Love the Compact Cutter. Such a time saver for cutting small dies and the a space saver too!

Judy Gordon

Judy Gordon

February 14, 2022

Can’t wait to see all the new tools.

Amy Cooley

Amy Cooley

February 14, 2022

I’m excited to see these new sneak peeks! The compact cutter looks especially fun.

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